adidas approached Sid Lee with a request to redesign the existing site for their low key high fashion brand SLVR. With the mandate came set of limitation based on the existing sites functionality. The project focused on design, interaction and performance improvements.

As Creative Producer I was responsible for scope, budget, project plans and resourcing as well as the day to day team management and client contact. The project was executed at Sid Lee Amsterdam.

Interactive Art Director: Rodrigo Braga
Flash Development and Animation: Felix Nielsen
Creative Director: Dave Roberts
Account Director: Sandy Toneman
Creative Producer: Andreas Widman