Y-3's Spring/Summer 2010 campaign features world soccer star Zinedine Zidane alongside a cast of models all wearing a selection of Y-3's collection inspired by the power of soccer and the movement of the net. Timed to the upcoming 2010 FIFA World Cup(tm), the campaign celebrates an icon of sports heritage: the team portrait.

The project focused on technical innovation, improved usability, enhanced product presentation and a tighter integration in to adidas technical enterprise solutions. A iPhone optimized html version of the site was also part of the deliverables.

Awards
FWA - Site of the Day.
Boomerang - Grand Prix, Site experiential